American Pharma giant Pfizer recently made a $110 billion bid
to acquire Astra Zeneca.
What does it mean for the industry and consumers? There is
speculation that the American pharmaceutical company wants to dodge hefty tax
liability by operating overseas. But many believe that there is more to this
mega-merger. Big pharmaceutical firms face slowing growth as governments around
the world attempt to reduce healthcare costs. In turn, this is leading to the
rise of low-cost drug manufacturers and generic suppliers that make cheaper
versions of proprietary drugs. For example after the loss of the Lipitor
patent, Pfizer profits declined by 19%.Uncertainty in the healthcare industry
has lead the pharmaceutical companies to fight for a bigger market share
to secure profit margins. Almost 700 mergers and acquisitions have taken
place over the past three years among pharmaceutical and biotech companies.
Mega-mergers do not always see synergies or economies of
scale because of the integration challenges. The pharmaceutical industry is
somewhat unique in this respect. McKinsey’s analysis of 17 large Pharma deals
that occurred between 1995 and 2011 concluded that mega mergers add to the
shareholders’ value and the long term survival of the acquirer. Companies may
also choose to integrate their businesses, like Glaxo SmithKline and Novartis
did recently. The two drug companies will join forces
in the consumer healthcare sector, while exchanging their oncology and vaccine
businesses.
Some other trends are noteworthy in the Pharma industry.
Although mergers are the norm in this market, they may have a negative effect
on the research and development arm of the companies. Industry consolidation
has resulted in less competition and less investment in research and
development, at a time when the need for new medical treatments and advancements
has never been greater.
One can assume that mergers will increase number of
monopolies in the market and to control this growing power government
regulation will have to be put in place. Almost 20% of national health care
spending is on pharmaceuticals and with a drive to control costs in all
sectors of health care industry, it’s obvious that the Pharma industry
will see significant price cuts. The latest news reports have a common thread;
that is acquisition (or integration) of the cancer drugs arm of the acquired
companies. With the aging population and increased incidence of cancer it is
foreseen as a profitable sector of the market. Similarly, with the new health
plans covering preventive medicine, acquisition of companies that manufacture
vaccines may reap future benefits. These types of mergers raise concerns for
the government and insurers; as these mergers can take away much
needed leverage, at the negotiating table, in rapidly changing health care
environment.
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